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Prepared for
Cryo Innovations — Keith Scheinberg

Project Status · Phase 1

Your rebuild is underway.
Here's exactly where it stands.

A plain-English snapshot of what we've built, why it matters, and the short list of decisions and access we need from you to keep moving toward launch.

Engagement
Phase 1 Web + Marketing
Kicked off
Jun 30 2026
Target launch
Jul 14 2026
Waiting on
You see below
✍️

First step: sign the Statement of Work

Keith — the SOW is waiting for your signature in DocuSeal. The build clock starts the moment it's signed, so this is the single fastest way to get us moving.

Review & sign →
Foundation & discovery Groundwork complete · build gated on your inputs

The behind-the-scenes groundwork that protects your rankings and sets up automation is done. The build accelerates the moment the items in “What we need from you” land.

01What you asked us to deliver

Straight from your project brief and the Statement of Work — four websites, a modern marketing engine, and automation that turns visitors into booked leads. This is the scorecard we build against.

Redesign your four websites — Cryo Innovations, InstaSculpting, XR ISO, XR Cryo KioskIn build
Product lineup — XR Cryosauna · XR ISO · XR Cryo Kiosk · Cryo PlungeIn build
Marketing automation & CRM — capture leads, follow up automaticallyNeeds your access
Lead tools — pricing requests, demo booking, ROI calculator, buyer's guideRoadmap
Protect & grow your Google rankings — and get cited by AI searchNeeds your access
Launch everything to the publicTarget Jul 14

02What we've accomplished — and why it matters

The unglamorous but critical groundwork. For each one: what we did, and what it now lets us do for you.

Mapped your entire digital presence

Every website, online store, and your marketing system laid out in one clear picture.

What this enables: we can rebuild without breaking the quiet connections that hold your sales together — and sequence the work in a safe order.

Connected all four online stores

Your stores are wired so customer and order data can flow automatically. Each one is a clean slate — nothing tangled to undo.

What this enables: the moment your marketing key lands, sales and customers sync on their own — no manual exports, no leads slipping through.
4 / 4 stores connected

Took full inventory of your customers

Products, orders and customers counted across every store. Your standout is XR Cryo Plunge — 1,162 customers, strong since 2023.

What this enables: we focus effort and rankings protection on the store that actually drives your revenue, first.
1,162 customers found

Confirmed where every site truly lives

We verified the real platform behind each domain — which isn't always what it appears to be.

What this enables: a launch with no surprises — we know exactly what changes where, so nothing goes dark during cutover.

Built your rankings-protection plan

A step-by-step playbook that preserves — then grows — your Google presence, and positions you to be recommended by AI assistants like ChatGPT.

What this enables: we can redesign boldly without gambling your search traffic; every launch is checked against a “before” snapshot.

Flagged a security issue for you

We spotted a shared password that's more exposed than it should be. Nothing's at risk today.

What this enables: closing it now protects your accounts before we start connecting systems together.

03What we need from you

The short, high-leverage list. Two are decisions only you can make; the rest are specific access hand-offs. We've included exactly how to do each one.

The build is ready to accelerate. Each item below is quick on your end and directly unblocks the next stretch of work. The sooner they land, the more comfortably we hold the July 14 target.

Decisions only you can make
1

How you want the sites redesigned Your call

Two very different paths, and it changes everything we design:

  • Full redesign — new structure, refreshed look, rethought from the ground up.
  • Modern refresh — keep your current look & brand, bring it up to date and make it convert better.
Easiest way to answer: tell us which direction feels right, and send 2–3 websites (yours or competitors') whose look you love. That gives us a target to design toward instead of guessing.

Why it matters: this sets the entire visual direction for all four sites.

2

Your main website's platform Your call

Cryoinnovations.com is on Squarespace today. We can polish it there, or move it to a more capable platform with stronger marketing, automation, and page-building power.

Easiest way to answer: a 15-minute call — we'll walk you through the trade-offs and give a clear recommendation.

Why it matters: this shapes the whole main-site build path.

Access & information to hand off
3

GoHighLevel — Agency Admin access Top unlock

This is your marketing brain. We need to get inside it to build automations and to work on the two brand sites that live there (XR ISO & XR Cryo Kiosk).

Two ways — either works:
  • Agency Admin user (simplest): Agency view → Settings → Team → Add Employee → invite andrew@momentumsystems.dev with the Admin role at the Agency level.
  • Private Integration token: Settings → Private Integrations → Create, with read access to Contacts, Opportunities, Calendars, Workflows, Forms/Funnels & Custom Fields. Send us the token.

Why it matters: almost all of the automation you asked for is waiting on this one item.

4

Google Search Console & Analytics — view access

Your search-performance data. This is the “before” snapshot that lets us prove we protected and grew your rankings through the rebuild.

Grant to andrew.roach98@gmail.com:
  • Search Console: open the property → Settings → Users and permissions → Add user → set permission to Owner.
  • Analytics (GA4): Admin → Property access management → + → add the email as Analyst.
  • Please do this for each site: cryoinnovations.com, instasculpting.com, xrcryoiso.com, xrcryokiosk.com and your Shopify store domains.

Why it matters: without the baseline, we can't guarantee a rebuild that keeps your rankings.

5

A map of your domains & where they're registered

To launch, we need to know where each domain's settings live — and to get in to point them at the new sites.

What we need from you: for each domain, tell us which registrar/account manages it (e.g. GoDaddy, Namecheap, Squarespace, Google Domains) and give us login access.
  • Domains we know of: cryoinnovations.com · instasculpting.com · xrcryoiso.com · xrcryokiosk.com · xrcryoplunge.com · xrhyperbaric.com
  • Please confirm that list is complete, or add any we're missing.

Why it matters: launch day is blocked until each domain can be pointed to its new home.

6

Reset the exposed password

Lock down the shared login document and reset the one password we flagged.

What to do: change that password, then restrict the document so only named people can open it (not “anyone with the link”).

Why it matters: it closes the only security gap we found before we start connecting systems.

04The road to launch

Where we are and what's ahead. The dates hold as long as the items above land promptly.

JUN 30 · DONE

Kickoff & discovery

Project started, full digital footprint mapped, stores connected and inventoried.

NOW · JUL 5

Sign-off & your inputs

Sign the SOW, two decisions, and the access hand-offs above. This is the active gate.

NEXT

Build & connect

Website rebuilds, automated lead flow, and lead tools — rankings protected at every step.

TARGET · JUL 14

Launch

Sites go live with redirects in place, automation running, and a go/no-go rankings check.